Token launches, risk first

Presale Press

The site

About

Presale Press is an independent, commercially supported publication that covers token presales and launches the way a careful desk covers any market it does not trade in: risk first, mechanics second, marketing claims last. We may earn affiliate commissions or advertising revenue from some links on this site; that revenue never dictates our conclusions, and it never will. Our house position is short enough to memorise — we cover the market; we do not participate in it.

What we cover, and how

We report on the presale and token-launch market as it actually behaves: the news of the week, the recurring marketing playbooks, and reviews of the venues and tools a cautious reader might use to examine a sale before parting with anything. We do not promote token sales, we do not link to them, and we do not publish price targets — a presale, in our reading, is a term sheet before it is anything else, and we review it accordingly. Where we can use a platform or tool first-hand we do; where we cannot, we rely on documented sources and say so.

Who writes here

The site is edited by Marta Keller, who signs every review. News items run under the house byline Staff, Presale Press, maintained by the editorial team — our editorial policy explains the model, our scoring, and how to request a correction. If you spot an error, we would genuinely rather hear about it than not: the contact page reaches the desk directly.